Losing Money to Be a Tycoon - Chapter 1559
Chapter 1559 Dismantling The Live-Stream Platform’s Trick!
April 11th, Thursday.
Shanghai, Wolf Fang live-stream headquarters.
Zhu Yan sat in front of his computer, tapping the table lightly while checking the work report sent by his subordinate.
“Yes, I poached two promising new streamers from Bunny Tail Live-Stream. It’s a pity that Waiwai Live-Stream snatched one away.” “They said that they wanted to deal with Bunny Tail Live-Stream together, but they could not avoid Waiwai Live-Stream secretly stabbing them in the back.”
“Forget it, it’s all legitimate business competition. It’s inevitable.”
Ever since Qiao Liang released the safety statement on Bunny Tail Live-Stream’s competition, Wolf Fang Live-Stream and Waiwai Live-Stream’s streamers who poached Bunny Tail Live-Stream became even more aggressive. They even began to gradually test the bottom line of Bunny Tail Live-Stream.
The frequency of poaching people was getting higher and higher. The poaching people were also moving from some insignificant small streamers to some leading streamers who occupied key fields in Bunny Tail Live-Stream.
However, during this process, there were still some friction between Wolf Fang Live-Stream and Waiwai Live-Stream.
For example, the live-streamer that they poached from Bunny Tail Live-Stream this time was crazily snatched by two companies. They even raised their prices.
Another example was the news of the popular live-streamer jumping ship a few days ago. This live-streamer was originally from Waiwai platform but was later poached by Wolf Fang live-stream.
Logically speaking, since both sides had already joined the anti-Tengda alliance and regarded Bunny Tail Live-Stream as a common enemy, these small conflicts and controversies should have been temporarily shelved.
However, this case had already been filed as a lawsuit. It was not easy to set it aside temporarily while going through the legal process.
This sum of money was too huge. Neither side was willing to give in easily. This broadcaster had a certain amount of influence to begin with. Thus, under the superposition of various factors, the popularity of this matter was not suppressed and exploded. Bunny Tail Live-Stream and Wolf Fang Live-Stream did not pay much attention to this. Their goal was still focused on Bunny Tail Live-Stream.
That was because Wolf Fang Live-Stream did not really need to fork out this sum of money. At the end of the day, the streamer had to fork out it himself.
If the streamer could not afford it, he would become a deadbeat. Wolf Fang’s live-stream had long been arranged in the contract clearly. It would not back him up.
Since both platforms would not suffer any losses, why fight to the death? Wouldn’t it be good to happily earn the streamer’s penalty and let the streamer work for him for free for a lifetime?
Wolf Fang Live-Stream and Waiwai Live-Stream knew very well that the battle between them was just a small problem. Tengda Corporation’s Bunny Tail Live-Stream was the greatest threat!
That was because Bunny Tail Live-Stream would really threaten both sides’ live-stream models!
Once the business model of Bunny Tail Live-Stream succeeded, the lives of the two platforms would not be good.
At that moment, someone knocked on the door hurriedly.
Zhu Yan looked up. It was his assistant.
He said anxiously, “Boss Zhu, look! There’s a new episode of ‘The person-in-charge’s words’ on Bunny Tail Live-Stream. They’re really like Lu Mingliang from Upwind Logistics back then. They’re turning the tables on us!”
“Bunny Tail Live-Stream’s homepage is broadcasting 24 hours a day. The video on Aili Island’s website has more than a million views!”
Zhu Yan could not help but be shocked. “What did you say?!”
He could not believe what he was hearing.
He quickly opened the official website of Bunny Tail Live-Stream and saw that the video was really hanging on the homepage of Bunny Tail Live-Stream. What’s more, it was in an eye-catching position on the homepage!
Not only that, the account in charge of the series of videos had also updated this video!
Zhu Yan really did not expect Bunny Tail Live-Stream to be so ruthless! “Something’s not right?”
“Didn’t Bunny Tail Live-Stream just express its weakness with a safety statement? This means that their strategy is obvious. They don’t want to have a direct conflict with us in the short term. Why did they suddenly do something so resolute?”
Previously, Qiao Liang’s statement was obviously a form of weakness and submission to Zhu Yan. Since that was the case, it meant that Tengda’s recent combat strategy might be in other areas, such as fitness, take-out, games, and so on. Otherwise, wouldn’t it be good if Qiao Liang did not say anything and remained silent?
In Zhu Yan’s opinion, Qiao Liang’s words were a ‘peace statement’ that served to appease the other two live-stream platforms. Zhu Yan had also seen this point. That was why he had poached the live-streamer of Bunny Tail with Waiwai Live-Stream to test the bottom line of Bunny Tail Live-Stream.
After all, there was a saying that took advantage of his illness to kill him. Since Bunny Tail Live-Stream did not intend to resist now, he had to bully him to death.
If he did not make a move now, wouldn’t the situation be even worse when Boss Pei mobilized Tengda’s resources after Bunny Tail Live-Stream recovered?
However, Zhu Yan did not expect his judgment to be wrong!
Bunny Tail Live-Stream indeed did not prohibit the other two platforms from live-streaming Tengda Games. However, it directly used the segment ‘The person-in-charge’s words’ to flip the table! Zhu Yan immediately had an ominous feeling.
That was because the previous few episodes of “The person-in-charge’s words’ were still vivid in his mind. It was almost always directed at the lives of these industries!
Zhu Yan’s only hope now was that Qiao Liang did not understand the live-stream industry. Many words did not hit the nail on the head. If that was the case, the harm would not be too much.
This possibility was relatively small, but it did exist.
Qiao Liang was only a substitute person-in-charge after all. His understanding of the live-stream industry was not that deep.
Zhu Yan clicked on the video with great trepidation.
“Hello, everyone. I am the person-in-charge of Bunny Tail Live-Stream, Qiao Liang. I want to share two things with everyone here.”
“The first thing is that a few live-streamers of Bunny Tail Live-Stream have been poached by other platforms.”
“The second matter is about a certain streamer’s sky-high penalty last week. This matter has caused an uproar. Those who don’t understand this can search for relevant information online.”
“Perhaps the streamers did not expect that the sky-high penalty would really come.”
“Today, I want to analyze the chaos behind the rapid development of the live-stream industry from two different angles.”
“In the future, the live-streaming industry will develop rapidly.”
“Compared to other industries, the live-stream industry has a very obvious advantage. For example, the top streamers have rich income, they have relatively free time, they work with hobbies and are deeply sought after by fans.”
“At the same time, this is a very tolerant industry. Whether you are a retired professional player, a eloquent beautiful top student, or a King Lu with sharp operations, you will be able to find your position on the live-stream platform.”
“However, many streamers who had just entered the live-stream industry did not know that high net worth often accompanied high prices. They did not know that all the gifts given by fate had already been secretly marked.”
“Take the live-streamer who jumped ship this time for example. During the contractual period, the benefits he obtained from the original platform were about nine million yuan. In addition, the platform also spent nearly ten million yuan to sign up for him to participate in two variety shows. According to the contract, this sum of money had to be counted in the benefits. According to this saying, the benefits that the live-streamer obtained from the original platform had to be multiplied by five times. At the very least, he had to compensate 100 million yuan. The platform’s request for this lawsuit had also received the support of the court.”
“Some people say that this is because the host does not have the spirit of a contract. He forcefully jumped ship within the contract period and did not care about his old employer at all. He deserved to be punished for breaching the contract.”
“Some people also said that the platform lied to the host and signed an unfair labor contract. It is not in line with the legal rules to advocate sky-high compensation.” “Of course, I don’t want to judge who was right and who was wrong in this case. I believe the law will give a fair judgment.”
“However, no matter what, the model of setting up a trap for the live-streamer with the liquidated damages is indeed widespread in live-stream platforms. There is more than one trick on live-stream platforms.”
“Today, I’ll dig deeper for everyone!”
Zhu Yan panicked.
Qiao Liang spoke slowly but this feeling was exactly the same as the one Lu Mingliang gave. Obviously, they were all putting themselves in an objective and neutral perspective and seriously analyzing this incident. The identity of ‘industry insider’ did not restrict them at all!
That was the scariest thing.
That was because people outside the industry might be objective and neutral enough, but they did not know the inside story. The things that they said were filled with loopholes, which was also difficult to believe.
People in the industry might know the inside story, but they often did not dare to talk about it. What they said only covered the surface. They did not dare to touch the core.
These two situations would not have too serious an impact.
However, if industry insiders were to stand from an objective perspective and expose all the content, the problem would be serious!
Zhu Yan quietly wiped the cold sweat from his forehead and continued watching.
“One of the tricks of live-stream platforms is to delay salary.”
“Of course, the delayed payment mentioned here is not true delayed payment. This is legal because the platform wants to inspect the labor results of the host.”
“A live-streaming contract must definitely make a deal with effective popularity. The content of the live-stream must be artificially reviewed. Otherwise, there would be a mixed situation.”
“Therefore, legally speaking, it is in line with the law to distribute salaries and make payment after the platform vet the labor results. However, it is precisely because there is a very strong operability in this rule that the platform will tend to distribute salaries as late as possible and delay it.” “The second trick of the live-stream platform is fake popularity.” “Other than Bunny Tail Live-Stream, all other live-stream platforms are fake popularity.”
“When these platforms were first creating fake popularity, it was very easy to be exposed. However, after a period of time, when all the audience adapted to this feeling, the fake slowly became real.”
“The key is that the platform can change more popularity. Naturally, it can also change less popularity.”
“When many streamers jump ship, they say that the platform is deducting their salaries. However, the platform would often use the contract to deal with them by saying that the number of live-streamers does not meet the standard and the platform has the right to deduct the income of the streamers.”
“Combined with the first strategy of delayed payment, it would easily give the host the illusion that ‘my salary is delayed and it is only natural for me to jump ship’.”
“However, in fact, once there is a dispute, the host would almost be impossible to provide valid evidence. The platform can prove that their deduction of the host based on the popularity data is completely in line with the rules. In the lawsuit, the host will almost definitely lose.”
“For these platforms, if they want to restrict and suppress a streamer, they only need to lock down his popularity.”
“Since the platform data can be controlled at will without the most basic authenticity, how can the mission terms in the live-streamer’s contract be truly completed?”
“The three strategies of live-stream platforms are to bluff and poach people.”
“When the platform is poaching people, they will definitely consider the efficiency of poaching people. Different streamers have different understanding of their own popularity. Some streamers are good at bargaining, and some streamers are relatively honest.”
“When the platform is poaching people, those who are good at bargaining can often obtain better bargaining chips. honest streamers would be hoodwinked to obtain a lower price. This is an unsolvable problem. As long as the platform is still poaching people in a disorderly manner, this problem will never be solved.”
“That’s because it’s very difficult for the platform to deceive smart streamers. They can only deceive honest people.”
“Many platforms even promised streamers that they could help solve contract disputes when they were poaching people. However, they only promised verbally. Perhaps it was because of favors or some other small favors that inexperienced streamers trusted these platforms. They jumped over in a moment of impulse.”
“That’s because they will soon realize that the platform will not pay a single cent when the lawsuit is held. There are only benefits in front of businessmen. Things have to be written in black and white.”
“However, many streamers actually don’t have the ability to distinguish and distinguish. They believe whatever the other party says. It’s not surprising that they were deceived.”
“Through these three methods, various major live-stream platforms began to fight each other. As both sides were constantly breaking their bottomlines, companies that did not have any bottomlines could be spared. In the end, only live-stream platforms with the least bottomlines and the most abundant capital could truly survive in this competition.”
“To put it bluntly, such a bottom line behavior would naturally become a guide and affect the content of the entire live-stream platform.”
“Live-stream platforms want popularity, and live-streamers want popularity in order to prove their worth. They also need popularity. They have no choice but to fall into a vicious cycle of fighting the rankings and charging the rankings. Under this collective pressure of popularity, live-stream platforms will definitely do more and more things that have no bottom line for popularity. They will condone some live-stream content that has popularity but no bottom line.” “The streamers who were poached thought that they had reached heaven, but in fact, they had entered a bottomless pit that they could not climb out anymore.”
“However, it’s a pity that many streamers in Bunny Tail Live-Stream still did not understand this point. They were deceived by empty promises. Once they signed the contract, they would be paid a huge sum of money. It would be even more difficult to leave.”
“Someone might want to ask at this time. Is Bunny Tail Live-Stream different from other platforms?”
“Of course! Bunny Tail Live-Stream uses a completely different model from other live-stream platforms.”
“First of all, Bunny Tail Live-Stream does not pursue popularity. You have to learn about content for an hour when watching the live-stream. This made Bunny Tail Live-Stream lose a lot of popularity. However, this is to remind Bunny Tail Live-Stream itself not to lose its bottom line for popularity. On the other hand, it is also to remind users not to sink into the false popularity of live-streams. Only focus and knowledge are true wealth.”
“Secondly, Bunny Tail Live-Stream is all real data. It never falsifies any popularity. Therefore, the true value of a live-streamer can be accurately reflected through the real number of people in the live-stream. You don’t have to worry about faking it.”
“There would also not be such an unfair situation where obedience to live-stream platforms would become more popular, and insubordination would cause live-stream platforms to deduct popularity.”
“The most important point is that the streamers of Bunny Tail Live-Stream are always free. We have no intention of limiting the freedom of these streamers. That’s because a free person has endless creativity!”
