Gossip King - Chapter 787
Chapter 787 Dao Is Dao, Praise and Tread Also Have Dao
“Bring out your Lincoln and we’ll pick him up together. After we arrive at Xingsheng, the camera shows us driving him to the door and entering the company together. Isn’t that better?” The shareholders suggested.
“This suggestion is good.” Hearing this, Lu Yajun agreed, “Gaoleng was promoted to general manager of Xingsheng Magazine, The news has been posted on the official website and magazines, But apart from our Starshine magazine, Not a single media outlet followed, “It’s not surprising for an enterprise to have a new boss, but if an employee becomes a general manager within a year from an ordinary employee, and the employee rises by his own abilities, from 2,000 intern news to 3 million yuan and holds shares, it’s very inspiring. It’s good to have a good view of the situation, and it’s also interesting, and it’s full of news points!”
News point is a word often mentioned in the media population.
Often people ask, “Aiya, our store is open. Are you a reporter able to cover it?”
“Do you have any news?”
“What is a news outlet? My family sells fish. Does it count as very hot?”
…
What’s the news?
For example, if you sell fish, they also sell fish. If you are an ordinary fish seller, then you can advertise in the newspapers if you have money. XX stores are open, but you absolutely can’t invite any reporters to report to you, unless you invite a reporter from the shopping counter. Because news reports are subject to strict censorship, there must be news points, news points, stuffing red envelopes can also be forcefully.
As for the other fish seller, the fish meat was placed on the naked woman. Mermaid banquet, curiosity hunting, uniqueness, gimmicks.
Whoosh, the media is here. Ka ka ka ka! It was on the social news in a flash, and this was the news point.
Another source of positive social energy, such as Gaoleng’s promotion, is that it takes a young man only a year to get from an intern to a boss, who even hosts a big promotion banquet for him, and even hosts an extended Lincoln himself, with all the shareholders in place to drive him to the company.
Well-deserved, inspiring and eye-catching.
“That’s right. With the news points, we can use some connections to invite some media to publish articles for him. At worst, we can pay according to the soft text of the advertisement. The proper social headlines! It’s hard to get the headlines on the finance side, but it’s not a problem to get on the front pages of the major portals. In addition, we can swipe the Weibo…”
“Yes, as soon as the heat rises, This was equivalent to placing a big advertisement for Xing Sheng, It also fully demonstrates that Xingsheng is good at using people, making exceptions to promote talented people, promoting talented people without restraint, “We cherish talent. This kind of news is very attractive to the graduates of the school. Every year, we recruit interns and compete with the big media. We can’t compete with them every time. With this, we will definitely be able to recruit some good fresh blood this year.”
Enterprises need not only veterans, mature veterans dug from other media, veterans who have accumulated a lot of clients and informants, but also excellent interns. Countless people come to interview Xingsheng Magazine every year, and the HR department’s email address is always full after deleting hundreds of resumes every day. But recruiting good interns every year requires luck.
What do you mean, some of the top students from really good universities want to go to the state media instead of the entertainment-oriented magazine Xingsheng. In terms of talent, Xing Sheng was no match for the state media.
However, if he were to create Gaoleng and make it popular in the social version, it would be different.
Famous, is the enterprise needs, hype Gaoleng promotion can be obtained.
And talent is more needed by enterprises, hype Gaoleng promotion can also be better obtained.
Xingsheng wanted to make Gaoleng’s promotion a big selling point for Xingsheng. According to Lu Yajun’s request, Jane Xiaodan had rushed out overnight to cooperate with Gaoleng’s grand promotion ceremony at the company. The board of directors had come to inspire the employees of the company. This was one aspect of the plan. On the other hand, Gaoleng was promoted to general manager within a year. This outstanding achievement was spread through the media.
Of course, hype is costly. Although there are news points, it costs money for such a small amount of important people to report. To spread the news, it needs at least a million yuan,
Businesses are not their own circle of friends. Very few people praise them for no reason. If you spend money and bend over to praise them, you will definitely benefit from them.
To praise Gaoleng and let him occupy the headlines of the social and financial editions, Lu Yajun only wanted to praise him? That’s paediatric.
White Dao, Underworld Dao, Official Dao, Dao is Dao.
There was also a way for the media to praise and trample on. To Lu Yajun, being able to make a profit was the king’s way. Winning the market, winning reputation, and winning talent, what was a mere million yuan worth of money?
“That’s a good idea. We, Xingsheng, have made so many headlines, but not a single famous reporter. To create a famous reporter, President Lu, you are indeed proficient in the media.” After nearly an hour of meetings, shareholders nodded.
“This idea isn’t mine.” Lu Yajun laughed and was a little tired. Meeting was a very exhausting matter. This was something that ordinary employees who sat down and didn’t think about anything could not experience. Every decision they made was a brainstorm. Moreover, Xingsheng wanted to bring out a reporter. Other media could not buy all the advertisements. Those who bought advertisements would applaud. What about those who didn’t buy advertisements? And how should we deal with their mockery of this being a hype? After all this was arranged, Lu Yajun took a sip of tea and let out a long sigh of relief.
“It wasn’t your idea? You called us early in the morning and said that Xingsheng was going to bring out a new star and create a famous reporter to become our trump card, shattering the history of the print media without famous reporters.”
Is there a reporter in the print media? Without a doubt, there is. However, it was only famous in the industry, but it was unknown in the mouths of the common people.
Think about it carefully, can you remember many hosts of the TV station, can you accurately remember a reporter who wrote a story?
Very few people will.
“I used Gaoleng’s idea.” Lu Yajun laughed, his tone filled with pride. “He proposed to use his own Weibo to post news on the independent portal, saying that he wanted Xingsheng Magazine to post the’number one whistleblower in the country ‘Weibo. Do you still remember? When I gave the special approval, the few of you still didn’t agree with him!”
With that said, the few shareholders who seldom interfered with Xingsheng’s affairs remembered. Po smiled embarrassedly, but gave a thumbs up in admiration.
“At that time, you said that there was a reporter who wanted to use his Weibo to post news. I felt that it was right to create our own famous reporter, but I also felt that a young man who just graduated was too ignorant of the heavens and earth. I agree with this path!”
“Yes, yes, yes. I also agree with this path. However, I was worried that I would create a reporter. What would happen if I jumped ship?”
“That’s right. I was a bit skeptical about this path back then. After all, no paper media in the industry has done this before. I was worried that this person’s Weibo would publish our official news. Furthermore, he also had your special approval to publish it without passing any review. I feel that it’s too risky. However, I agree with this path in the depths of my heart!”
All of a sudden, the shareholders who had opposed Gaoleng changed their minds. Originally, they did not optimistic about Gaoleng, but because of President Lu’s face and the fact that President Lu had agreed to take a large portion of the shares, they did not expect that this kid Gaoleng was really the backward wave of the Yangtze River. The forward wave slapped the beach to death.
Lu Yajun did not say anything else. He wanted to save face for them, but smiled happily.
‘”Alright, let’s go play a few rounds of mahjong first. Manager Jian, make good arrangements. Gaoleng gets off the plane at 2 p.m., right? We’ll leave after lunch. Give me a call to Secretary from the Lincoln. There’s one in the Imperial Capital.” As Lu Yajun spoke, several shareholders stood up
All the supervisors in the meeting room stood up and watched the bosses leave. After the bosses left, Manager Jian’s meeting would be very busy.
How to plan the policy had come down. Step by step, it was all details. Every step had to be flawless. For Jian Xiaodan, this kind of planning was within her ability, and was more than enough.
Everything was going to be exciting the moment Gaoleng got off the plane.
On the other hand, a trace of worry appeared on Jian Xiaodan’s face.
Damn, the reason why I didn’t pick up the phone was because Mu Xiaoleng was here, afraid of being sensitive. But when the shareholders asked to pick up the plane, it was not good for me to say that Mu Xiaoleng was Gaoleng’s girlfriend at the meeting. To say it out loud, this company had tricked me, and it was not good for Gaoleng.
We have to think of a way. If we get this, it will be troublesome for some people who are interested to take it out and make an article of it, thought Jian Xiaodan.