Building a Gaming Empire From Scratch - Chapter 197
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Chapter 197: Chapter 195: Large-scale Game Events
Translator: 549690339
Lincoln shook his head and put the promotional issues of “Speed Chase” out of his mind.
It’s too early to think about that now, there’s no need.
“Assassins’ Alliance” is still hot, so now he should be thinking about striking while the iron is hot, not competing with himself for attention.
With that in mind, he looked at the operations team, “What’s the current state of ‘Assassins’ Alliance’?”
“Very stable. From the time of release up to now, it has been firmly occupying the center position in the gaming circle. In terms of popularity alone, no game has been as high and stable as it was this year.” The operations team leader, Samuel replied.
This girl was also one of the people who came with Fred and his group. Lincoln had been in control of the game’s promotion back then, so she had had little room to play. Most of her energy had been on leading the trailer, promotional material production, and collecting data and posts on the game’s public opinion.
Lincoln knew why she stressed “high and stable,” because during the few days before and after the release of “Blaze 3,” the enthusiasm was equally explosive, attracting the attention of the entire player circle.
But because the ending was too absurd, it quickly slid from the peak and plummeted, quickly falling out of the center of the players’ public opinion.
NetDragon is still working hard to fill this big hole now.
“Last Saturday, after 8 million Mirage units were sold out, ‘Assassins’ Alliance’ welcomed 3.8 million new orders in a short time, and the cumulative sales have exceeded 15 million units, topping the world record for large-scale games. The celebratory picture was even on the Spiritual Rhinoceros hot search yesterday. ”
Indeed, Lincoln had seen that too.
Yesterday, the entire domestic gaming world, from players to media, was on a high.
Countless people were celebrating “Assassins’ Alliance,” as a game produced by a Daxia game company, for achieving the world record in sales.
What’s even more incredible is that this amazing result was achieved through just the domestic market of Daxia, without a global release!
In other words, by the time Cloud Dream opens globally, the sales of this game might double!
Create an unattainable legendary record!
Not only the game media congratulated and reported in numerous articles, but many non-gaming media outlets also took the initiative to promote it.
—This is also the Daxia tradition, no matter what your previous field, as long as you become the strongest in the world and bring glory to Daxia, everyone will not be stingy with their praise.
Players also commented on the celebratory post on Cloud Dream, mostly following the format of “Congratulations from XX province,” with people from all over the country sending their congratulations.
Lincoln even saw comments like “Congratulations from Izumo” and
“Congratulations from Baekje.”
He also wondered if the magical black brother Epic from Guantanamo had sent his congratulations.
In the end, the players spontaneously launched a collective event—running to the “RANK-Popular Game Rating,” madly rating “Assassins’ Alliance” full marks.
In just one day, they surprisingly raised the rating of “Assassins’ Alliance” by
0.3, increasing it to 8.9 points!
—Before this, as more open gameplay in the game was discovered by the players, the rating had been slowly rising, from the initial 8.2 to 8.6.
And now, it’s just a step away from 9 points!
Samuel’s report continued: “Based on our estimates, if we don’t release DLC or host competitions, this level of heat should gradually decline after a month and rapidly decrease to one-fifth of the current level after two months, and then remain stable for a long time.”
“So what’s your suggestion?”
Compared to making DLCs, it can more effectively gather attention and extend the game’s lifespan. Moreover, successful competitions can be held periodically and have a higher cost-performance ratio.”
“Sounds good.” Lincoln agreed but then changed his tone, “However, there’s no need to rush to organize a competition. The game has only been released for just over a week, and many players haven’t completed the main storyline yet. It’s too early for a competition. We can start preparing, leak some news about it, but don’t make it too clear. Otherwise, it might overshadow the main game, and players will focus on preparing for the competition instead of enjoying the game. ”
“No problem.” Samuel agreed immediately.
With Cloud Dream’s current manpower, organizing a competition does require early preparations.
Other big companies have years of development history, established personnel and competition arrangements, so organizing them is relatively easier.
But Cloud Dream is different. Although the company has met and even exceeded the scale, funding, and market share of domestic game giants, it is still limited by its short development time, less than two months!
Staff size, departmental organization, external connections, and collaboration brands, etc., are all insufficient. They must develop over time, gradually extending their reach to various fields and establishing cooperative relationships.
That way, whatever they do in the future will be effortless and highly effective.
“Let’s not talk about competitions for now. I have another idea. I’d like to hear your opinions on it.” Lincoln seriously consulted everyone.
After all, his game-playing skill was excellent, but his experience in creating games only started after coming here. He was not very familiar with the control of levels and scales, especially compared to the seasoned professionals present.
Everyone intently watched Lincoln.
In their minds, their boss, Lincoln, was a genius game developer whom the heavens seemingly fed. His uncertainties naturally deserved serious consideration.
As Lincoln was thinking, he began to speak, “Actually, instead of competitions, I think periodic events that all players can participate in can arouse their passion more. So, I think we can hold some periodic events.”
This approach wasn’t new but was generally used in online games with strong social aspects. Single-player games holding events weren’t unheard of, but they were relatively few in proportion and generally not on a large scale.
However, virtual reality games have a massive advantage in this aspect. With such a vast virtual city at their disposal, they could do practically anything.
Look at how Lincoln created a whole news program in just one afternoon – this would be impossible in traditional PC or VR games!
“My event idea – [Humanity Clearance Plan].”
As soon as this event name was mentioned, everyone present tactically leaned back, looking at Lincoln with changed expressions as if they had heard something extraordinary.
“We can set a time period during which, regardless of the crime committed, the Metropolis Police won’t intervene, leaving the whole city as a battlefield for players.”
“We can send invitation letters to all players, gather those who are willing to participate in the event onto a separate server, and conduct a massive battle royale-style event. If there are too many participants, we can divide them across several servers and merge them as the number of players decreases, until only one server is left. Then, the final winner will be decided in that server.”
“Battle royale…” Randall pursed his lips, feeling a bit dry, “Does it mean that all players will fight indiscriminately and ultimately decide on a single winner?” “That’s the idea, but it doesn’t necessarily have to be just one winner.” Lincoln supplemented his thoughts, “We can set the final winner’s number.
Randall opened his mouth to say something but closed it to organize his words before speaking again, “It sounds interesting, but we might need to change the event name… Otherwise, there might be risks in the approval..”
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